Contact Details

Address:

Istiklal Caddesi

Imam Adnan Sokak,Peva Han No. 1/3

Beyoglu Istanbul,  34435

TURKEY

Phone Numbers:

+90 212 249 23 19

+90 212 251 39 29

Fax:

+90 212 249 99 56

Board Members

Temel Aksoy                 :  President…………temel.aksoy@arastirmacilar.org

Aysil And                       :  Vice President…..aysil.and@arastirmacilar.org

Ali Levent Orhun            :   Accountant………ali.orhun@arastirmacilar.org

Selcuk Kilic                   :  Secretary…………selcuk.kilic@arastirmacilar.org

Betul Khan                    :  Member…………..betul.khan@arastirmacilar.org

Candan Schabio            :  Member…………..candan.schabio@arastirmacilar.org

Ibrahim Uslu                  :  Member…………..ibrahim.uslu@arastirmacilar.org

Supervisory Committee:

 

Ebru Algim

Etel Almaleh

Tolga Ozbayazitoglu

Disciplinary Committee

Prof. Dr. Burc Ulengin

Dr. Cuneyt Evirgen

Ogun Dogan Akyol

Membership Committee<

Cemal Battal

Ugur Unal

History, Aims and Objectives

Turkish  Association of Marketing and Opinion Researchers was  founded in 1988 aiming

to gather the people working in marketing research business.  The association‘s main purpose

is to encourage the use of economical and social research as base in decision making process

of managers in private and public sectors.  The association is active in:

• Setting the professional standards and ethical codes,
• Organizing training seminars and publishing material for members and public interest
• Attracting interest to marketing and opinion research, improving reputation and developing the level of business
• Following the domestic and foreign developments and organizing activities thereof.

 

Membership

Tamor currently groups together 54 market research companies.We have 460 registered members

List of Member Companies (you can find the details, www.arastirmacilar.org )

1.       ACNIELSEN

2.       AGB Nielsen

3.       AKADEMETRE

4.       ALFA

5.       ANAHTAR

6.       ANAR

7.       BAREM RI

8.       BÝLEÞÝM

9.       BÝRÝM

10.    BMR

11.    ÇÖZÜM

12.    DAP

13.    DÝYALOG-ÝSTANBUL

14.    EGZE

15.    EKSEN ARAÞTIRMA

16.    FREKANS

17.    GENAR

18.    GFK TÜRKÝYE

19.    HEDEF GRUP

20.    H T P

21.    KA ARAÞTIRMA

22.    KALÝTA

23.    KONSENSUS

24.    MARKA MEDYA

25.    METOD ARAÞTIRMA

26.    METROPOLL

27.    MILLWARD BROWN

28.    OBJEKTÝF

29.    OLGU

30.    RECON

31.    RETAILING INS.

32.    RSP

33.    SAM

34.    SEVER IMPEKS

35.    SÝBERMETRÝK

36.    SONAR

37.    STRATEJÝK FOKUS

38.    SYNOVATE

39.    TNS PIAR

40.    TREN-D GROUP

41.    TRIA

42.    TRIO

43.    VERÝ

44.    YÖNELÝM

45.    YÖNTEM

46.    AJANS PRES

47.    KA LÝMÝTED

48.    ANADOLU KAMUOYU

49.    BULGU

50.    ARC

51.    MEDYA ARÞ.

52.    OTS

53.    RADÝKAL

54.    STATÜ

ABOUT OUR ASSOCIATION (2007 – 2008)

The Association of Marketing and Opinion Researchers (TAMOR), established in 1988 by Nezih NEYZI, has as its aim to gather people working in marketing research sector in Turkey.

 

The Association further aims to increase the usage of market research in economic and social subjects that guide managers’ decisions in private industry as well as public sector.

 

In order to improve the quality of work in our sector we are bringing quality standards. Compliance with those standards is being audited by independent parties.

 

In 2006, the first corporate membership application was started. The number of active individual members was 469 and the number of corporate was around 74 (The total number of corporate member representatives is 102).

 

Attracting Interest to Marketing and Opinion Research, Improving Reputation

Seminars & Publications

Our educational seminars are divided into four parts: Gaining basic skills, consolidating, specializing and personal & sectoral development. Packet seminars created economical solutions for staff improvement. Research organizations and research users bought packet educational seminars. Our educational seminars are being generated as a source, education and improvement in the research sector.

 

22 educational seminars were realized by our Association in 2007.

 

 

GAB (Güvenilir Arastirma Belgesi / Trustworthy Research Certificate)

GAB certificate application that was created according to the Association’s mission & strategies and to give benefit to ‘marketing research’ clients during their decision making process was started to be used in 2007.

 

The main aim was to determine the professional standards that are accepted by the sector, and to guide and encourage all the concerned parties that purchase or conduct market research to attain this level.

 

Research organizations apply for GAB after the audit of Bureau Veritas to certify that the standards have been adhered to. In this manner, a concrete certificate will demonstrate that research companies follow the rules. Researchers’ Association recommends working with Research and Field Organizations that are GAB certified.

 

At the end of October 2007; The Research and Field organizations that hold GAB was announced. Announcements were published in Hürriyet and Milliyet newspaper, and monthly economy magazine Capital, and also Marketing Türkiye, MediaCat and MediaThink. “GAB information” news was published in many press publications.

 

 

 The Criteria for obtaining the GAB Certificate;

 

1. Being a corporate member of the Association
2. The audit of Bureau Veritas
3. The conformity report that will be obtained after the audit of Bureau Veritas
4. GAB brand certificate

 

Güvenilir Arastirma Belgesi:  The official certificate that will be given by TAMOR to the organizations which have the right to obtain the Güvenilir Arastirma brand.