Industry Statistics
The Market Social and Opinion Research Sector
According to ESOMAR’s Global Market Research 2009 report the size of the market for social and market research in the EU was estimated to be 9,874 million Euro in 2008. The sector has shown sustained growth in the EU during recent years particularly in the new member states. The EU now accounts for 46% of the world-wide market compared to the USA at 30%. Within Europe, the single largest share of research turnover is accounted for by fast-moving consumer goods (30%) followed by healthcare and pharmaceuticals (11%), media (9%) and government (5%).
News
28 July 2010
Data Protection
efamro making the case for research in European data protection review
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