EFAMRO Newsflash November 2006

E-Zine Newsflash November 2006

Second ISO Meeting on Access held in New York
An Efamro Report

The second meeting of Working Group 2 on access panels within the ISO Technical Committee 225 on “Market, opinion and social research” has been held in New York on October 9th and 10th under German secretariat of Deutsches Institut für Normung (DIN).

Erich Wiegand, convenor of the working group, pointed out, that the planned norm on access panels will be supplementary to the recently published norm ISO 20252 “Market, opinion and social research – Vocabulary and service requirements” and therefore its requirements must be additional to and in line with this comprehensive norm on market, opinion and social research. The planned norm will not lay down minimum standards but good practice in panel research and for that reason its requirements will not simply confirm but improve current research practice where such improvement is needed obviously.

After having agreed on the structure of the planned norm “Access panels in market, opinion and social research – Vocabulary and service requirements” on the initial working group meeting in Berlin earlier this year, sustainable progress has been made during the meeting in New York in drafting the norm by reaching agreement on basic issues of panel recruitment.

Subsequent meetings to continue drafting the planned norm have been scheduled for 2007 to be held in Madrid, Tokyo and Berlin. Researchers who are interested in being involved in the development of the norm on access panels in market research are requested to contact their national standardization bodies.


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